qualitative research

Qualitative Research

Our clients call us when they want to:

  • Reinvent their brand
  • Test concepts and Ads
  • Design packaging to catch eyes
  • Fine tune their marketing messages
  • Identify sources of satisfaction
  • Understand what makes their target customers tick
  • Develop relevant questions and the range of responses for a quantitative study

You get insights that make the difference … oh yes, and great moderating!

Jenifer is real asset and is much more than just a moderator; she is a key contributor in identifying actionable customer insights which helped shape the organization’s long term strategic planning efforts. I would strongly recommend that you consider discussing your research needs with Jenifer and I look forward to working with her again in the near future!”
Research consultant, Fortune 500

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Hartt and Mind Market Research
West Hartford, CT